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If youre in any doubt about purchasing this air drying cream, i totally advise you to try it. Menopause and thyroid issues caused my life long 56 year old straight hair to suddenly go wavey and curly last year (which was always my dream). So it took me a year to find something that actually works well and is so easy and quick to use. I was almost ready to give up trying as ive tried literally every product for curly/wavey hair and every mixed combo scenario of products you can possibly think of. Then i saw the ad for this. It has been transformative! Quick, easy, beautiful scent, fab packaging. And even better, not expensive. Win, win! I love it and will keep using it for as long as Kitsch keep making it (which better be forever lol).

I never leave reviews, but this product does a great job in getting my hair to dry with no frizz. I ordered several more bottles because someone in marketing will get an idea and change it. I have a counter filled with useless products, except for this one. Before pic on the right. My waves are defined and together and the left.

The quick dry hair towel is my new love!

I used to dry my hair with a hairdryer, but this towel has been life changing. What you see here is just from rice protein bar/ conditioner, and the quick dry towel. I applied a bit of the wax stick on top where the new growth happen. Other than that, no hair dryer, no heat, nothing else.

Thank you Kitsch for making this Mama's life a lot easier 🥰

Okay I absolutely love this. Genuinely didnt think it would work like it has, but bought this because I never dry my hair with heat, I always leave it to air dry.

This has totally transformed my hair with absolutely no effort. It was always a bit flat before but now always has volume and perfect waves!

Im in the UK but will continue to buy this.

The labubu offer is what encouraged me to try an American brand... no labubu for my daughter, unfortunately, but I will certainly buy this again!

I am really blown away by this towel! My hair sits down to my waist and I have always given up on getting to have a twist style towel for my hair because they are never long enough- half my hair length usually is hanging out. This one actually covers all of my hair currently. I know if it grows out much more it will start peeking out, but this is a huge improvement for me. Add to that that this towel is SUPER absorbing and you have a perfect product. I need to get a second one for my kid since she keeps stealing it from me on her shower days. I would love to see more color options in the future

I hardly ever leave reviews, but this product deserves one. Used it for the first time today, and I'm a massive fan. My hair is all one length (because I'm too lazy to go get some layers😬) and every other curl/antifrizz product is either too heavy, too crunchy, too product-y feeling on my hair, but this air dry cream is perfection. Even on my unlayered hair! You can see how light it is, because it doesn't drag my hair flat at the top. I'm a customer for life.